AMERICA’S FASTEST GROWING MATCHA FESTIVAL

AMERICA’S FASTEST GROWING MATCHA FESTIVAL

MatchaFest 2026 Tour

MatchaFest 2026 Tour

MatchaFest 2026 Tour

A national celebration of premium matcha, food culture, wellness brands, food vendors, limited drops, tastings, and community moments.

A national celebration of premium matcha, food culture, wellness brands, food vendors, limited drops, tastings, and community moments.

NEXT WAVE

D.C., L.A., Atlanta, Phoenix

AUDIENCE

2,000+ attendees per event

MARKET

Matcha, wellness, food, culture

ACCESS

Waitlist opens before tickets

The 2026 city waitlist is live.

The 2026 city waitlist is live.

The 2026 city waitlist is live.

After a sold-out Chicago stop, MatchaFest is opening early access for the next wave of city announcements and ticket drops.

SOLD OUT

Chicago

The 2026 Chicago stop brought matcha brands, creators, tastings, and festival drops together under one roof.

See Highlights

MATCHA

Blu Matcha

100% ceremonial grade matcha - First harvest tea sourced for color, aroma, and a clean finish.

Visit Store

Waitlist

Washington, D.C.

Get first access to dates, venue, VIP, and limited city drops.

Get D.C. Waitlist

Waitlist

Atlanta

Join the RSVP for early access to dates, venue, VIP access, and limited drops.

Join Atlanta Waitlist

OFFICIAL WAITLIST

Choose your 2026 city. Get first access.

Choose your 2026 city. Get first access.

Choose your 2026 city. Get first access.

RSVP is free and gives you early notice for city announcements, ticket drops, VIP upgrades, and limited MatchaFest releases.

Access options for every kind of matcha fan.

Access options for every kind of matcha fan.

Access options for every kind of matcha fan.

Join the city waitlist now and get notified when general entry, VIP access, and vendor opportunities open.

Festival Entry

Festival Entry

GENERAL

$15+

$15+

Join Waitlist

One day access to vendors, tastings & activations

Vendor marketplace access

Brand activations and samples

VIP Matcha Hour

VIP Matcha Hour

POPULAR

$35+

$35+

Join VIP List

Early matcha access before general entry

Exclusive tasting session

Limited festival tote

Vendor Booth

Vendor Booth

VENDOR

$500+

$500+

Apply to Sell

High-intent matcha audience

Turnkey event exposure

Creator & social moments

Not just a food festival.

Not just a food festival.

Not just a food festival.

MatchaFest is where premium matcha brands, wellness experiences, creators, and community collide.

Curated Vendors

Premium matcha, food, wellness, and culture-forward brands.

Limited Drops

Exclusive drinks, merch moments, and city-only festival items.

Live Activations

Tastings, demos, creator shows, and immersive photo moments.

Community

A room full of matcha lovers, creators, and brand builders.

FESTIVAL DAY

Plan your MatchaFest day before you arrive.

Plan your MatchaFest day before you arrive.

Plan your MatchaFest day before you arrive.

10:00 AM

VIP early entry, welcome drops, and first access to limited items

11:00 AM

General admission opens with the vendor marketplace and tastings

1:00 PM

Best Matcha city tasting flights and creator meetups

3:00 PM

Wellness activations, demos, and brand-led experiences

5:00 PM

Final pours, merch pickup, and closing photo moments

VENDORS AND PARTNERS

Grow your brand with MatchaFest.

Grow your brand with MatchaFest.

Grow your brand with MatchaFest.

Join a curated lineup of matcha and culture-forward brands connecting with thousands of high-intent attendees across the tour.

5+

Cities on the 2026 tour

2K+

Attendees per event

200+

Vendors & brand partners

The 2026 city waitlist is open.

The 2026 city waitlist is open.

The 2026 city waitlist is open.

RSVP is free and gives attendees early access to city announcements, ticket drops, VIP upgrades, and limited MatchaFest releases.