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🔥 America’s Fastest Growing Matcha Festival


The Worlds Largest Matcha Festival

2026 Tour Chicago Austin Atlanta

From sold-out Orlando to our expanding 2026 tour, MatchaFest brings together the best matcha brands, creators, and experiences under one roof.

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🔥 America’s Fastest Growing Matcha Festival

The Worlds Largest Matcha Festival

2026 Tour Chicago Austin Atlanta More Cities Soon

From sold-out Orlando to our expanding 2026 tour, MatchaFest brings together the best matcha brands, creators, and experiences under one roof.

The 2026 MatchaFest™ Tour Is Expanding

Orlando sold out. Austin, Atlanta, Houston, and more are next.


2026 Expansion Cities

  • Orlando

  • Miami

  • Atlanta

  • Houston

  • More


Choose Your City for MatchaFest™ 2026

Cities are filling fast. RSVP now for first access when tickets drop.

RSVP takes 10 seconds. No payment required.

Cities are filling fast. RSVP now for first access when tickets drop.

No payment required.


The Experience

Why is MatchaFest different from just a food festival?

MatchaFest™ is where premium matcha brands, wellness experiences, creators, and community collide. From curated vendors to immersive activations, every city delivers a high-energy cultural experience.

Grow Your Brand With MatchaFest™

Join a curated lineup of matcha, wellness, and culture-forward brands connecting with thousands of high-intent attendees across our 2026 tour.

Why vendors choose MatchaFest™

2,000+ attendees per event

Highly targeted matcha & wellness audience

Turnkey setup with national exposure

5+

Cities

2000+

Attendees Per Event

200+

Vendors

Sell at the World’s Largest
Matcha Festival

MatchaFest™ brings thousands of matcha lovers, wellness shoppers, and culture-forward consumers together in high-traffic pop-up markets across the U.S.

Why vendors choose MatchaFest™

2,000+ attendees per event

Highly targeted matcha & wellness audience

Turnkey setup with national exposure

2,000+ attendees per event

Highly targeted matcha & wellness audience

Turnkey setup with national exposure

5+

Cities

2000+

Attendees Per Event

200+

Vendors

Sell at the World’s Largest
Matcha Festival

MatchaFest™ brings thousands of matcha lovers, wellness shoppers, and culture-forward consumers together in high-traffic pop-up markets across the U.S.

MatchaFest™ brings thousands of matcha lovers, wellness shoppers, and culture-forward consumers together in high-traffic pop-up markets across the U.S.

Why vendors choose MatchaFest™

2,000+ attendees per event

Highly targeted matcha & wellness audience

Turnkey setup with national exposure

5+

Cities

2000+

Attendees Per Event

200+

Vendors

FAQ

FAQ

FAQ

What is MatchaFest™?

MatchaFest™ is the world’s largest matcha-focused festival, bringing together handcrafted matcha drinks, curated vendors, wellness brands, and community-driven experiences in cities across the U.S.

Where is MatchaFest™ happening in 2026?

MatchaFest™ is touring multiple U.S. cities in 2026. Cities are announced on a rolling basis. RSVP to your city to get early access when tickets drop.

What does RSVP mean?

RSVP is free and takes about 10 seconds. It gives you first access to tickets, city announcements, and limited upgrades when your city goes live.

Do I need to buy tickets in advance?

Yes. Many MatchaFest™ events sell out in advance, and tickets may not be available at the door. We recommend purchasing early or RSVPing if tickets aren’t live yet.

What’s included with a ticket?

Tickets typically include entry to MatchaFest™, access to vendors and experiences, and the opportunity to purchase drinks, merch, and exclusive items. Some cities may offer VIP upgrades.

I’m a brand — how do I become a vendor?

Vendor applications are reviewed on a rolling basis and spots are limited per city. Scroll to the vendor section to apply directly.